MWBistro
The Brief
Following on from the success of the last launch, we were asked to create another
stylish event to launch and exhibit the new MWB Business Exchange offices on Baker Street.
Our Response
Completely taking over the Baker Street offices, we fashioned a hip, exclusive guerrilla restaurant.
Open for one evening only, guests could enjoy intimate surroundings and excellent food. They were
personally invited to the evening via an emailed video from top celebrity chef Aldo Zilli; their
host for the evening. They watched Aldo Zilli freshly prepare and review their meal, course by course.
Audio visual equipment projecting Zilli's cooking demonstration ensured every guest could enjoy a high
quality show, and the chic lighting and designer décor complimented the ambiance of this event perfectly.
The Results
MWB Business Exchange had the maximum number of guests attend they have ever had at an event, and as a result, have
planned three further building launches around the country for next year.